According to KPMG’s Global Automotive Executive Survey 2017, for which 1000 Execs have been interviewed, battery vehicles are now the top prority. They shifted from top 3 concerns, last year, to number 1. 5 out of ten top managers rank battery electric mobility is ranked as the most significant. However, the problem with battery electric vehicles seems to be setting up a userfriendly charging infrastructure, leading the majority (62%) of executives to believe that BEVs will fail.

In contrast, a significant amount of 78% of executives believe fuel cell electric vehicles will be the golden bullet of electric mobility while also ranking it under the top 3 key trends. The
faith in FCEVs can be explained by the hope that FCEVs will solve the recharging and infrastructure issue BEVs face today. The refueling process can be done quickly at a traditional
gas station, making recharging times of 25–45 minutes for BEVs seem unreasonable.

However, this technology is far from market maturity and will bring new unsolved challenges like the cooling of hydrogen or the safe storage in a car, KPMG says.