First customers are being served in Europe by Toyota. On 22nd of October, the first Danish Mirai-customer – a family dad from Holstebro, in West Denmark – received the keys of his fuel cell vehicle.

It was, for him, like a present under the Christmas tree. With a smile on his face, Jacob Krogsgaard just discovered his brand new Mirai. He was accompanied by his wife, Rikke, and their two children Johanne and Andrea, seven and three years old.

Jacob ordered the zero-emission fuel cell vehicle several months ago, shortly after he learned that Toyota decided to introduce the Toyota Mirai in Denmark, as one of the first countries in the world.